Helping A Person To Earn His Livelihood Best Way To Serve: CEO JK Bank

KL Report


Drop by drop you make ocean. Building viable and transparent business models on the ground shall help us build stronger balance sheets in future.

Quoting a Persian couplet with its meaning, Mushtaq Ahmad Chairman and CEO, J&K Bank said this Monday at the inaugural function of ‘Two-day Conclave of JKB Rural Self Employment Training Institute (RSETI) Directors’ held here at the Bank’s Corporate Headquarters.

Renuka Kumar, Deputy Secretary Ministry of HRD, GoI presided over the inaugural event.

Farooq Ahmad Peer, Commissioner/Secretary J&K Rural Development Department was the Chief Guest at the conclave attended by K N Janardhana Chief Project Coordinator RSETIs, Mahesh Bhat Bali State Project Coordinator, Bank Presidents Nayeemullah, Abdul Rauf, S K Bhat, Vice Presidents and Zonal Heads, Directors RSETIs, LDMs and few successful entrepreneurs.

Speaking about the significance of RSETIs in the overall development of the societies, Mushtaq Ahmad said, “Helping a person to earn his livelihood with dignity is the best way to serve and empower the people. Handholding means to accompany a person to his or her destination i.e. self-reliance, while providing him with requisite skill-sets. This is what these RSETI’s have been created for. And to succeed, we have to remain faithful to the founding principles and spirit of the RSETI movement”, he said.

It makes an immense business sense for us as bankers to focus on these out-of-focus domains of promise with huge sense of social equity and emotional binding, while we explore our future business opportunities, he added.

The Chairman urged the directors and all the concerned to put all the acts together and improvise further upon the performance to achieve the objectives attended by excellence and with a serious sense of social responsibility.

Few of the entrepreneurs including women spoke on the occasion.

They recalled their journey to self-reliance and then to providing jobs to others with a deep sense of accomplishment and gratitude towards the institutes that helped them realize their potential.

Moved by the personal accounts of entrepreneurs at the conclave, Renuka Kumar gave a powerful presentation on the government’s envisaged role of RSETI’s in the countrywide programme of National Rural Livelihood Mission (NRLM).

She said, “In the NRLM, we believe that poor have immense capacity and deep desire to come out of the complex state of poverty. We only need to create an enabling condition for them and provide a sustainable way-out.”

At the critical juncture of this process, the role of RSETI’s becomes instrumental in shaping the mindset of these self-employment seeking individuals and groups, she added.

She found the Chairman’s address to the conclave as one of the most inspiring speeches on the subject.

Speaking at the conclave, the Chief Guest Farooq Ahmad Peer said that it was pleasant to learn the progress made by JKB RSETIs in the state.

He gave a detailed overview of the unemployment scenario in the state.

Earlier, K Janardhana expressed happiness over the conduct of conclave by the Bank.

He gave a brief overview of the RSETI movement, its effective functioning and discussed various important issues on the occasion.

Nayeemullah, Bank’s Nodal Officer for RSETI’s, presented the vote of thanks. The Bank’s Vice President A&AP A K Pandita conducted the proceedings on the occasion.

On the occasion, Chairman announced cash prize of Rs 50,000 and Rs 25,000 to directors whose institutes have received grades ‘A’ and ‘B’ respectively. An in-house corporate film on the functioning of JKB RSETI’s was screened on the occasion. The film will also be screened in the RSETI Divas scheduled next month in Delhi. The conclave shall continue to further deliberate upon various technical and practical issues related to the functioning of RSETIs tomorrow.


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