Jammu Kashmir Being Promoted As Global Cinematic Hub: Centre

   

SRINAGAR: The Central government on Friday said it is facilitating film shooting in Jammu and Kashmir through a single-window digital platform while undertaking multiple initiatives to promote the Union Territory as a preferred destination for domestic and international filmmakers.

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Replying to an unstarred question in the Rajya Sabha, Minister of State for Information and Broadcasting and Parliamentary Affairs Dr. L. Murugan said film shooting permissions across the country, including Jammu and Kashmir, are being processed through the India Cine Hub (ICH), a single-window digital portal managed by the National Film Development Corporation (NFDC).

The minister said the portal showcases filming and non-filming resources of all States and Union Territories, while applications for shooting permissions are processed online in coordination with designated nodal officers of the respective States and UTs, including Jammu and Kashmir.

Responding to queries on whether the government plans to encourage the establishment of film production and post-production facilities in Jammu and Kashmir and the measures taken to promote the region among filmmakers, the minister said the NFDC is collaborating with state-level film festivals and other promotional platforms to showcase filming destinations, including Jammu and Kashmir, before domestic and international producers.

According to the government, these initiatives are aimed at encouraging film production and post-production activities in the region while also boosting tourism, generating employment and attracting investment in Jammu and Kashmir.

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