JK Bank Intensifies Relief Efforts For Flood Victims

KL Report


Expanding its efforts to further help the flood-affected people of valley, J&K Bank along with MetLife India Tuesday started its support programme of distributing winter-kits among the severely-affected families.

Chairman and CEO Mushtaq Ahmad, who was flanked by Executive Presidents Parvez Ahmad and Abdul Hamid Banday kicked off the programme here at the bank’s Corporate Headquarters.

The 5000 winter-kits containing 10000 blankets, 5000 solar lamps, 5000 hot-water bottles and 5000 non-electric water purifiers were handed over to the respective Zonal Heads of the bank for onward distribution among the already mapped worst-hit families across their service areas.
Speaking on the occasion, Mushtaq Ahmad said, “Being conscious that the tough winter shall only compound the miseries of families severely affected by the recent floods, we are only beginning our support programme today that will eventually cover more than 23200 identified worst-hit families.”

In first phase, which is supported by our banc assurance partner MetLife India, these 5000 winter-kits will be delivered at the doors of these identified worst-hit families to equip them to face the harsh winters. The second phase of this support programme shall be carried out exclusively by J&K Bank that will cover another 18000 plus such families, he added.

Notably, across the flood affected geography, the mapping of the worst-affected families was done by the bank’s zonal offices and cluster offices that identified and prepared the list of affected families in their respective services areas after proper procedure and authentication.

“In order to locate appropriate worst hit flood victim in a vicinity or area, the bank’s teams meticulously mapped the flood hit areas and sought list of worst hit families from the mohalla committees of the area,” said the Executive President Parvez Ahmad while giving a detailed account of relief distribution mechanism of the bank. Parvez is the chairman of the relief distribution committee of the bank.

Each winter-kit contains two warm blankets, solar lamps, non-electric drinking-water purifier and a hot-water rubber bottle.

Meanwhile, speaking about the occasion, Tarun Chugh, MD & CEO, PNB MetLife said, “We express our sincere condolences to the aggrieved families and victims of the floods in Jammu & Kashmir. In this hour of need, we are committed to helping and supporting our customers, employees and the local community. While we have been settling claims in record time through our help desks, we also set up medical and relief camps for the local community. We have now partnered with J&K Bank to give impetus to the relief work on the onset of winters. From blankets to clean drinking water we aim to work with the local community to help them tide over this period. We are also setting up winter tuition centers and trauma counselling for the underprivileged children support by our project with CRY and JKASW.”


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