SRINAGAR: Jammu & Kashmir Bank, a pivotal player in the economic development of the region, held its 3rd country-wide customer outreach program at the corporate headquarters. During the event, MD & CEO Baldev Prakash emphasised the importance of customer trust and feedback in the bank’s success.
“As a responsible financial institution playing key role in the economic development of its operational geographies especially in Jammu & Kashmir and Ladakh, I believe, we owe our existence as well as our success to the unflinching trust and emotional equity of our valuable customers across the country.” Prakash said.
Baldev Prakash made these remarks on Monday while chairing the main function of Bank’s 3rd country-wide customer-outreach program at corporate headquarters here in presence of General Manager Peer Masood Ahmad, DGM, Cluster Head (Srinagar) and other officers amid a gathering of valuable customers. These country-wide customer-meets were organized to listen, understand and resolve the issues faced by its clientele across its operational geographies.
Prakash further said, “Since we recognise that our Bank’s success is intertwined with the success of our customers, therefore customer-delight remains at the heart of our plans and achievements. And customer feedback always encourages us to do better.”
“Today, your presence has made these interactions lively and will have long lasting impact on how we move ahead about our customer service, digital infrastructure and customer-friendly innovations. However, we continue to invest in enhancing customer experience, streamlining processes, and offering solutions to meet the evolving needs of our clients; our latest Mpay Delight Plus – mobile banking application – is a step in that direction”, he added.
The Bank’s Executive Director Sudhir Gupta presided over one such customer-meet at Zonal Office Jammu Cluster -2. “Banks have become the most vital institutions for every healthy and progressing society not only for financial intermediation but also for realizing its economic potential. And this kind of candid interaction between the customers and bankers is critical for health of banks, businesses and the society at large”, he said adding that the Bank will continue the process in future to strengthen its bond further with the customers across the country.
Meanwhile, welcoming the participants at their respective places, the Bank’s General Managers, Divisional Heads, Zonal Heads and Cluster Heads apprised the participants about the Bank’s historic performance in annual results of FY 2022-23, consistent progress in Q1 of current financial year, persistent upswing in the Bank’s share price, and highlighted the need for continuity in Bank-customer communication. The Bank’s management emphasized upon the importance of feedback for achieving excellence and bringing improvements and innovations in the Bank’s functioning leading ultimately to the greater good of customers and the institution.
Lauding the Bank for its 3rd Bank-wide customer-outreach, the participants welcomed the move aimed at making Bank’s services better. They urged the Bank to carry forward its conversations with the customers for better mutual connect and understanding.
Present in the meet at CHQ, MD Hattrick Babar Choudhary termed such customer-meets a welcome step. “These customer meets are a welcome step. It has bridged the gap between the customers and management and provided a platform for us customers to put forth their feedback and suggestions in front of bank management. We are happy to see the Bank’s progress in recent times. It gives us real happiness to see our bank clock historic profits and bolster its digital infrastructure. Such meets should become a regular feature”, he said.
Summing up his experience about the Bank, Roop Krishen Kokroo – a pensioner from Jammu – praised a lot about the bank’s services. “Being among the earliest of Bank’s customers, I have always found J&K Bank’s products and services well upto mark with other competitors. I feel happy to be here as a bank’s satisfied customer.”
“The Bank’s performance is improving and so are its products and services. Occasions like these provide the much needed platform for exchange of views and an opportunity to listen and empathise with each other’s perception”, said a client attending one such meet in Bengaluru.
Pertinently, the meetings started with power-point presentation providing an overview of the Bank, its business share in UTs of J&K, Ladakh and Rest of the country, its distinctions, its performance, recent customer-friendly initiatives, its grievance redressal structure and remedial measures that Bank takes for addressing customer grievances while ensuring zero waiting time for their registration.
Around 3000 customers attended 28 such meetings that were also conducted simultaneously at Cluster and Zonal levels of the Bank across the country.
